We have partnered with Chambers of Commerce from across the state of Illinois, led by Illinois Association of Chamber of Commerce Executives, to create this series of five monthly webinars to aid in navigating a post COVID world. This series will give business leaders helpful and practical tools to navigate the new normal. Experts in their respective fields will teach you everything from legal considerations to best practices in digital advertising; brand identity to effective sales techniques; actionable advice on marketing and communication to best practices to help your business succeed in 2021 and beyond.
As part of the Tools for Economic Recovery webinar series, there will be a webinar held on the third Wednesday of each month from April through August. Webinars will be held from 9:00 - 10:30 a.m. via Zoom. You may register for the series as a whole or register for each webinar individually. Each webinar is $15 per attendee. If you would like to register for the entire series (5 webinars) please email Alicia at firstname.lastname@example.org call 847-268-8180.
Bill Guertin - the 800 Pound Gorilla
Sales and Marketing to Help You Dominate Your Market
What should small businesses be doing in sales and marketing to succeed in the "new" competitive landscape? Bill Guertin is known as "The 800-Pound Gorilla of Sales", and in this presentation, you'll learn what's working NOW is sales and marketing, what's predicted to work going forward, and what techniques may need to be re-tooled or abandoned altogether. You'll come away with several specific ideas to increase your business visibility, your brand value, and your bottom line.
- Better understand the new dynamics of the marketplace, and what is driving buying decisions
- Be able to more effectively use readily available sales and marketing tools to succeed
- Be introduced to brand new tools and techniques to consider in 2021 and beyond
Bill Guertin is a sales and marketing authority, a keynote speaker at many conferences and trade shows, a Certified Virtual Speaker, and a lifelong resident of Kankakee County. A 1979 graduate of Bishop McNamara Catholic High School, Bill's dynamic sales programs are in use at over 100 ticket sales departments of professional sports teams in the US, Canada, and Mexico. He is the author of two books on sales and marketing and is the Chief Learning Officer of ISBI 360, a virtual company that provides industry-specific executive education to the business side of sports entertainment.