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DTSTART:20190301T000000Z
DTEND:20190301T030000Z
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SUMMARY:2018-19 Business Book Author Series - Andy Crestiduba -Content Marketing Chemistry: How to Win on the Web
DESCRIPTION:You have a great product and a great looking website\, but if your site doesn't\n\ndraw visitors and convert them into leads and customers\, your enterprise\n\nwill not succeed. So what makes visitors: Find you? Take action? Stay\, read\,\n\nbelieve\, and click? The answer is content. Discover:\n\n  How to convert and optimize through content.\n\n  Two kinds of evidence how and where to use them.\n\n  How to use conversion maps to guide thoughts and actions.\n\nYou'll leave with new insights into the psychology of your web visitors and\n\nnew ideas on which website changes make the most impact.\n\nThursday\, February 28\n\nTenHoeve Center\, Room 1610\n\nDes Plaines Campus
X-ALT-DESC;FMTTYPE=text/html:<p>You have a great product and a great looking website\, but if your site doesn&rsquo\;t</p>\n\n<p>draw visitors and convert them into leads and customers\, your enterprise</p>\n\n<p>will not succeed. So what makes visitors: Find you? Take action? Stay\, read\,</p>\n\n<p>believe\, and click? The answer is content. Discover:</p>\n\n<p>&bull\; How to convert and optimize through content.</p>\n\n<p>&bull\; Two kinds of evidence&mdash\;how and where to use them.</p>\n\n<p>&bull\; How to use conversion maps to guide thoughts and actions.</p>\n\n<p>You&rsquo\;ll leave with new insights into the psychology of your web visitors and</p>\n\n<p>new ideas on which website changes make the most impact.</p>\n\n<p><strong>Thursday\, February 28</strong></p>\n\n<p><strong>TenHoeve Center\, Room 1610</strong></p>\n\n<p><strong>Des Plaines Campus</strong></p>\n
LOCATION:
UID:e.151.3659
SEQUENCE:3
DTSTAMP:20260410T074013Z
URL:https://business.nileschamber.com/events/details/2018-19-business-book-author-series-andy-crestiduba-content-marketing-chemistry-how-to-win-on-the-web-3659
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